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Google AdSense

posted Jul 14, 2011, 7:19 AM by Lee Sapara   [ updated Dec 16, 2012, 2:15 PM ]

Welcome to Adsense

Google's Adsense allows you to display ads on your website that are relevant to your content and earn money from clicks your users make on them and sometimes just for displaying them.

Adsense is a great revenue generation tool. Basically what this part of Google does is reads all of the content that you have on your website.

A GREAT WAY TO GET GOOGLE TO INDEX you a bit faster I would think.  Right?

Then it looks at the settings you have made for your website, like make ads stand out or blend them into the content.

So you write, produce, and illustrate your ideas and Google will try to bring relevant ads to your content.  Useful to your traffic because they can compare, or browse more about the content you write and maybe even find a deal.  You get rewarded on the clicks by getting paid a share of the profit that the ad created.

This is great for bloggers maybe talking about a trip they have made to Canada so ads about canada and the latest travel deals would show up from say my favourite airline WestJet.

Brand loyalty for the most part comes from friends and social media today.  We can express our likes and dislikes about the products we buy.

The other thing that I love to do is mention my competitors so that their ads display so that my consumers can compare what is out there.

There is nothing worse that having a customer that does quite fit in the shoe.  So you may as well capitalize on making a few dollars even if they do choose them instead of you.

If they chose the competitor and found it from you, it might come up in conversation that they heard of you and finds the right client for the right product.